Ah... throw back to the days when I was a high school girl watching my favourite makeup channel on YouTube. I dreamt of having my own skincare brand. I (kind of) realised this dream this year at my first exhibition during my graphic design study, where I developed Blush - a skincare brand concept, and designed the packaging of the very product in my mind. I created the brand and packaging design entirely in Adobe Illustrator. Blush is targeted towards women of all ages who aim to have healthy skin despite their love for makeup. I referred to current branding and design trends in the beauty industry and kept the design minimalist and clean, but featured unique illustration that I think fits the brand value as well.